Makers Of The Raja Saab Focus Shifts to Telugu Market Solely

The Raja Saab, starring Prabhas, was initially deliberate for a pan-India launch in a number of languages, however the makers appear to have shifted focus solely to the Telugu market. Business insiders recommend that the movie’s promotions have been comparatively low key in different languages, significantly in Hindi and Tamil, the place competitors is intense.

Dhurandhar, starring Ranveer Singh, continues to be going robust in Hindi, and Vijay’s Jana Nayagan is releasing on the identical day as The Raja Saab in Tamil Nadu, making it a difficult panorama for Prabhas’s movie. The makers is likely to be prioritizing the Telugu market, the place Prabhas has a robust fan base, and avoiding costly promotions in different languages.

The movie’s horror fantasy style has common attraction, however the lack of promotions in different languages is worrying followers. The staff has launched promotional content material and held a pre-release occasion in Telugu, however there’s been no important push in different markets. The Raja Saab releases on January 9, with paid premieres on January 8.

The Raja Saab’s second trailer has generated constructive buzz, however the staff must act quick to create a wider affect. With no press meets or trailer releases in different languages, the movie’s openings is likely to be affected. The staff wants aggressive promotions this week to collect momentum and guarantee robust field workplace collections. If not, the movie would possibly rely closely on phrase of mouth to drive success.