Netflix Alleged Bid for Aamir Khan’s Sitaare Zameen Par Digital Rights Dismissed
Aamir Khan is reportedly contemplating an unconventional route for his upcoming movie Sitaare Zameen Par, with plans to launch it on YouTube through pay-per-view. This transfer might democratize movie consumption in India, notably amongst viewers in smaller cities and cities the place many are usually not common OTT subscribers. The movie, directed by RS Prasanna and starring Khan, Genelia Deshmukh, and a bunch of newcomers, is a remake of the acclaimed Spanish film Campeones.
Reviews claimed that Netflix had made a whopping ₹125 crore bid to amass the digital rights of Sitaare Zameen Par and cease it from releasing on YouTube post-theatrical run. Nevertheless, sources near the streaming large have dismissed these claims as “completely false.” An business insider related to Netflix advised ETimes that the stories had been false, placing an finish to the hypothesis.
The alleged bid had reportedly elevated from ₹60 crore to ₹125 crore, with the intention of stopping the film from heading to YouTube and disrupting the OTT ecosystem. Nevertheless, with Netflix denying the claims, plainly Aamir Khan’s group is transferring ahead with their plans to launch the movie on YouTube.
Aamir Khan’s resolution to launch Sitaare Zameen Par on YouTube through pay-per-view may very well be a game-changer for the Indian movie business, providing a brand new distribution technique that would profit each filmmakers and audiences. With the movie’s launch technique nonetheless unfolding, followers are eagerly ready to see the way it will influence the best way motion pictures are consumed in India.